Digital Marketing [electronic resource] (Record no. 204)

MARC details
000 -LEADER
fixed length control field 01102nam a22002777a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220518235009.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220516b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781138039568
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 113803956X
040 ## - CATALOGING SOURCE
Transcribing agency 0
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872 CHA
092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC)
Edition number 0
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Charlesworth, Alan
245 ## - TITLE STATEMENT
Title Digital Marketing [electronic resource]
Remainder of title A Practical Approach
Statement of responsibility, etc. Alan Charlesworth
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Taylor & Francis Ltd
Date of publication, distribution, etc. 2018
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (326 pages)
Other physical details illus.
520 ## - SUMMARY, ETC.
Summary, etc. Written accessibly by an expert academic, Digital Marketing offers a revolutionary set of learning tools that can change the way students engage with theory and practice of emarketing and, unlike any other text, readies them for the real world in which they will be employed.<br/><br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales and marketing management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales and marketing
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://drive.google.com/file/d/1c5uJH45F59121XBgxNEJrIulj5j4-LJU/view?usp=sharing
Public note Public access
887 ## - NON-MARC INFORMATION FIELD
Source of data CamTech Library
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Electronic Materials
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     CamTech Library CamTech Library Digital Collections 05/16/2022   658.872 CHA 05/16/2022 1 05/16/2022 Electronic Materials