Digital Marketing [electronic resource] A Practical Approach
Charlesworth, Alan
Digital Marketing [electronic resource] A Practical Approach Alan Charlesworth - 3rd ed. - Taylor & Francis Ltd 2018 - 1 online resource (326 pages) illus.
Written accessibly by an expert academic, Digital Marketing offers a revolutionary set of learning tools that can change the way students engage with theory and practice of emarketing and, unlike any other text, readies them for the real world in which they will be employed.
9781138039568 113803956X
Sales and marketing management
Sales and marketing
658.872 CHA
Digital Marketing [electronic resource] A Practical Approach Alan Charlesworth - 3rd ed. - Taylor & Francis Ltd 2018 - 1 online resource (326 pages) illus.
Written accessibly by an expert academic, Digital Marketing offers a revolutionary set of learning tools that can change the way students engage with theory and practice of emarketing and, unlike any other text, readies them for the real world in which they will be employed.
9781138039568 113803956X
Sales and marketing management
Sales and marketing
658.872 CHA