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Friends with benefits : a social media marketing handbook / by Darren Barefoot and Julie Szabo.

By: Contributor(s): Material type: TextTextPublication details: San Francisco, CA : No Starch Press, c2010.Description: xxvii, 280 p. : ill. ; 23 cmISBN:
  • 9781593271992 (pbk.) :
  • 1593271999 (pbk.) :
Subject(s): DDC classification:
  • 658.8 BAR 22
LOC classification:
  • HF5415.1265 .B3334 2010
Online resources:
Contents:
What is social media? -- Get social media ready -- Flagging a ride : finding the right bloggers and communities -- Netiquette : Miss Manners for the Web -- Stick out your thumb : devising your pitch -- Measuring success : how to monitor the Web -- Is social media marketing risky business? -- Damage control in the digital age -- Does MySpace still matter? -- Understanding Facebook -- Video marketing with YouTube and other video sharing sites -- The Twitter revolution -- The power of crowds : understanding and participating in online communities.
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Holdings
Item type Current library Shelving location Call number Copy number Status Date due Barcode
Books Books CamTech Library General Collections 658.8 BAR (Browse shelf(Opens below)) C.1 Available CamTech 000529

Includes bibliographical references and index.

What is social media? -- Get social media ready -- Flagging a ride : finding the right bloggers and communities -- Netiquette : Miss Manners for the Web -- Stick out your thumb : devising your pitch -- Measuring success : how to monitor the Web -- Is social media marketing risky business? -- Damage control in the digital age -- Does MySpace still matter? -- Understanding Facebook -- Video marketing with YouTube and other video sharing sites -- The Twitter revolution -- The power of crowds : understanding and participating in online communities.

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