MARC details
000 -LEADER |
fixed length control field |
02779cam a22004338i 4500 |
001 - CONTROL NUMBER |
control field |
21538050 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20230119010938.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
200521s2020 nyu b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2020023580 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780367148706 |
Qualifying information |
(hardback) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
Canceled/invalid ISBN |
9780429053696 |
Qualifying information |
(ebook) |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Description conventions |
rda |
Transcribing agency |
DLC |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5416.5 |
Item number |
.C67 2020 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 COS |
Edition number |
23 |
092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) |
Edition number |
0 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Cöster, Mathias, |
Relator term |
author. |
245 10 - TITLE STATEMENT |
Title |
Strategic and innovative pricing : |
Remainder of title |
price models for a digital economy / |
Statement of responsibility, etc. |
Mathias Cöster, Einar Iveroth, Nils-Göran Olve, Carl-Johan Petri and Alf Westelius. |
263 ## - PROJECTED PUBLICATION DATE |
Projected publication date |
2009 |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
New York : |
Name of producer, publisher, distributor, manufacturer |
Routledge, |
Date of production, publication, distribution, manufacture, or copyright notice |
2020. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
pages cm. |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
490 0# - SERIES STATEMENT |
Series statement |
Routledge research in strategic management |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"This book provides a guide on how to execute strategic pricing to excel in an increasingly dynamic and digitised business environment, while developing and deepening relations with contract partners. The secret lies in crafting innovative price models that reward joint value creation in accordance with the business model, rather than engaging in confrontative zero-sum pricing reasoning. The book provides hands-on tools that are applied on three interconnected levels of analysis. First, the book shows how to explore the business ecology to understand its dynamics and how digitisation enables it to prosper. Second, the book demonstrates how to construct a viable business model that enables an organisation to navigate in its vibrant ecology. And finally, and most importantly, it shows how to use innovative price models to realise and monetise the business model and its value offering, making the organisation and its partnerships sustainable. Models pertaining to the three levels of analysis are applied in rich case studies and examples from different countries. Special attention is paid to digitisation as an underlying theme. The book is grounded in several years of successful research and consultancy with private and public organisations that have benefited from understanding how to strategise through pricing in a digitised business economy"-- |
Assigning source |
Provided by publisher. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Pricing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Mathematical models. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business planning. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Iveroth, Einar, |
Relator term |
author. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Olve, Nils-Göran, |
Dates associated with a name |
1947- |
Relator term |
author. |
843 ## - REPRODUCTION NOTE |
Type of reproduction |
Photocopy |
887 ## - NON-MARC INFORMATION FIELD |
Source of data |
CamTech Library |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
orignew |
d |
1 |
e |
ecip |
f |
20 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha item type |
Books |
Suppress in OPAC |
No |