UnBranding : 100 branding lessons for the age of disruption Scott Stratten and Alison Stratten.

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TextPublication details: Hoboken, New Jersey John Wiley & Sons, Inc. 2018Description: ix, 300 pages 24 cmISBN:

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Holdings
Item type	Current library	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	CamTech Library	General Collections	658.827 STR (Browse shelf(Opens below))	C.1	Available		CamTech 000852

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Previous	658.8 COS Strategic and innovative pricing : price models for a digital economy /	658.8 NUN Handbook of research methods for marketing management /	658.8 PER Essentials of marketing : a global-managerial approach /	658.827 STR UnBranding : 100 branding lessons for the age of disruption	658.83 HAG Market research in practice : an introduction to gaining greater market insight /	658.85 JOH The one minute sales person : the quickest way to more sales with less stress	658.872 GRA The connected company	Next

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