Marketing 4.0 : moving from traditional to digital / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.
Material type: TextPublisher: Hoboken, New Jersey : Wiley, [2017]Description: xix, 184 pages ; 24 cmContent type:- text
- unmediated
- volume
- 9781119341208 (cloth)
- Marketing four point zero
- 658.8 23
- HF5415 .K683 2017
Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | CamTech Library | General Collections | 1 | Available | CamTech 000797 |
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Includes index.
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