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Just Enough Research by Erika Hall (Author)

By: Material type: TextPublication details: Mule Books 2024Edition: 2024 EditionDescription: 218 pages 23 cmISBN:
  • 9798989358717
Summary: Most design and business decisions are based on some combination of personal preferences, fear, and wishful thinking instead of sound evidence. Most design research is ineffective because it isn't asking or answering the right questions. Just Enough Research is here to help. Whether you're just starting out in your design career, in the middle of a whole mess of product decisions, or trying to help your colleagues get over their fear of admitting ignorance, there is something in this book for you. Just Enough Research has remained a popular handbook for over a decade, outlasting several technology hype cycles. It's brief. It's practical. It's got jokes. Read this book. You will experience delight.
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books CamTech Library General Collections C.1 Checked out 01/22/2026 0000002980
Total holds: 0

October 1, 2024

Most design and business decisions are based on some combination of personal preferences, fear, and wishful thinking instead of sound evidence. Most design research is ineffective because it isn't asking or answering the right questions.

Just Enough Research is here to help.

Whether you're just starting out in your design career, in the middle of a whole mess of product decisions, or trying to help your colleagues get over their fear of admitting ignorance, there is something in this book for you.

Just Enough Research has remained a popular handbook for over a decade, outlasting several technology hype cycles. It's brief. It's practical. It's got jokes.
Read this book. You will experience delight.

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