MARC details
| 000 -LEADER |
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| fixed length control field |
04232cam a2200433 i 4500 |
| 001 - CONTROL NUMBER |
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| control field |
23280646 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20241229155005.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
230814s2024 mau 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2023029121 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781647826390 |
| Qualifying information |
(paperback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| Canceled/invalid ISBN |
9781647826406 |
| Qualifying information |
(epub) |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
MH/DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HD30.2 |
| Item number |
.G44 2024 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.4/0380285 |
| Edition number |
23/eng/20230925 |
| 092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) |
|---|
| Edition number |
R |
| 130 0# - MAIN ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Generative AI (Harvard Business Review Press) |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Generative AI. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Boston, Massachusetts : |
| Name of producer, publisher, distributor, manufacturer |
Harvard Business Review Press, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2024] |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
ix, 170 pages ; |
| Dimensions |
21 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 490 1# - SERIES STATEMENT |
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| Series statement |
Insights you need series |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Title |
Generative AI Will Change Your Business. Here's How to Adapt : The race is on to see which brands can deliver / |
| Statement of responsibility |
David C. Edelman and Mark Abraham -- |
| Title |
How Network Effects Make AI Smarter : More users means more data for algorithms to make better predictions / |
| Statement of responsibility |
Sheen S. Levine and Dinkar Jain -- |
| Title |
A Framework for Picking the Right Generative AI Project : How to identify the most valuable, and least risky, use cases for your company / |
| Statement of responsibility |
Marc Zao-Saunders and Marc Ramos -- |
| Title |
How Generative AI Could Disrupt Creative Work : Three scenarios, and how to navigate them / |
| Statement of responsibility |
David De Cremer, Nicola Morini Bianzino, and Ben Falk -- |
| Title |
How Generative AI Can Augment Human Creativity : Use it to promote divergent thinking / |
| Statement of responsibility |
Tojin T. Eapan, Daniel J. Finkenstadt, Josh Folk, Lokesh Venkataswamy -- |
| Title |
How Generative AI Will Change Sales : Microsoft and Salesforce have already rolled out sales-focused versions of this powerful tool / |
| Statement of responsibility |
Prabhakant Sinha, Arun Shastri, and Sally E. Lorimer |
| Title |
Generative AI Has an Intellectual Property Problem : Strategies to help companies mitigate the legal risk and ensure they're in compliance with the law / |
| Statement of responsibility |
Gil Appel, Juliana Neelbauer, and David A. Schweidel -- |
| Title |
AI Prompt Engineering Isn't the Future : Asking the perfect question is less important than really understanding the problem you're trying to solve / |
| Statement of responsibility |
Oguz A. Acar -- |
| Title |
8 Questions About Using AI Responsibly, Answered : How to avoid pitfalls around data privacy, bias, misinformation, generative AI, and more / |
| Statement of responsibility |
Tsedal Neeley -- |
| Title |
Managing the Risks of Generative AI : Guidelines for companies as they implement the next generation of AI tools / |
| Statement of responsibility |
Kathy Baxter and Yoav Schlesinger -- |
| Title |
The AI Hype Cycle Is Distracting Companies: By focusing on sci-fi goals, they're missing out on projects that create real value right now / |
| Statement of responsibility |
Eric Siegel. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
"The world is stunned and transfixed by the marvel (and possible menace) of ChatGPT and other generative AI tools. It's clear that they will transform the business landscape-exactly when and how much are still to be seen. Meanwhile, your smartest competitors already navigating the risks and reaping the rewards of this new technology. They're trying out new business models around generating text and code at astonishing speed. They're automating customer interactions in ways that were never before possible. And they're augmenting human creativity innovate in new ways. How can you take advantage of generative AI and avoid having your business disrupted? Generative AI: The Insights You Need from Harvard Business Review will help you understand the potential of this new technology, pick the right generative AI projects, and reinvent your business for the new age of AI"-- |
| Assigning source |
Provided by publisher. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Artificial intelligence. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business |
| General subdivision |
Data processing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Success in business. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Industrial management. |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Harvard Business Review Press, |
| Relator term |
issuing body. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Relationship information |
Online version: |
| Main entry heading |
Harvard Business Review (Brighton, Massachusetts). |
| Title |
Generative ai |
| Place, publisher, and date of publication |
Brighton : Harvard Business Review Press, 2024 |
| International Standard Book Number |
9781647826406 |
| Record control number |
(DLC) 2023029122 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Insights you need from Harvard Business Review. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |
| Suppress in OPAC |
No |
