000			01993cam a2200373 a 4500
001			15860324
003			OSt
005			20221216002615.0
008			090808s2010 caua b 001 0 eng
010			_a 2009032426
015			_aGBA985245 _2bnb
016	7		_a015358012 _2Uk
020			_a9781593271992 (pbk.) : _c$24.95
020			_a1593271999 (pbk.) : _c$24.95
035			_a(OCoLC)ocn316824512
040			_aDLC _cDLC _dBTCTA _dUKM _dC#P _dIH7 _dCDX _dDLC
050	0	0	_aHF5415.1265 _b.B3334 2010
082	0	0	_a658.8 BAR _222
092			_20
100	1		_aBarefoot, Darren, _d1974-
245	1	0	_aFriends with benefits : _ba social media marketing handbook / _cby Darren Barefoot and Julie Szabo.
260			_aSan Francisco, CA : _bNo Starch Press, _cc2010.
300			_axxvii, 280 p. : _bill. ; _c23 cm.
504			_aIncludes bibliographical references and index.
505	0		_aWhat is social media? -- Get social media ready -- Flagging a ride : finding the right bloggers and communities -- Netiquette : Miss Manners for the Web -- Stick out your thumb : devising your pitch -- Measuring success : how to monitor the Web -- Is social media marketing risky business? -- Damage control in the digital age -- Does MySpace still matter? -- Understanding Facebook -- Video marketing with YouTube and other video sharing sites -- The Twitter revolution -- The power of crowds : understanding and participating in online communities.
650		0	_aInternet marketing.
650		0	_aOnline social networks.
700	1		_aSzabo, Julie, _d1975-
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0916/2009032426-b.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0916/2009032426-d.html
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK _n0
999			_c715 _d715