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020			_a9798989358717
040			_c0
092			_20
100			_aHall, Erika
245			_aJust Enough Research _cby Erika Hall (Author)
250			_a2024 Edition
260			_bMule Books _c2024
300			_a218 pages _c23 cm
500			_aOctober 1, 2024
520			_aMost design and business decisions are based on some combination of personal preferences, fear, and wishful thinking instead of sound evidence. Most design research is ineffective because it isn't asking or answering the right questions. Just Enough Research is here to help. Whether you're just starting out in your design career, in the middle of a whole mess of product decisions, or trying to help your colleagues get over their fear of admitting ignorance, there is something in this book for you. Just Enough Research has remained a popular handbook for over a decade, outlasting several technology hype cycles. It's brief. It's practical. It's got jokes. Read this book. You will experience delight.
887			_2CamTech Library
942			_2ddc _cBK _n0
999			_c2485 _d2485