000 01505cam a2200385 i 4500
001 21940739
003 OSt
005 20250703174748.0
008 210312s2022 maua b 001 0 eng
010 _a 2021005683
020 _a9780262046503
_q(hardcover)
035 _a21940739
040 _aDLC
_beng
_erda
_cDLC
_dDLC
042 _apcc
050 0 0 _aHD45
_b.B424 2022
082 0 0 _a658.4 BET
_223
092 _20
100 1 _aBethune, Kevin G.,
_eauthor.
245 1 0 _aReimagining design :
_bunlocking strategic innovation /
_cKevin Bethune, foreword by John Maeda.
264 1 _aCambridge :
_bThe MIT Press,
_c[2022]
300 _axii, 195 pages :
_billustrations ;
_c21 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
490 0 _aSimplicity: design, technology, business, life
504 _aIncludes bibliographical references and index.
520 _a"How a deliberate merger of design and innovation capabilities can help organizations garner more strategic advantage, pursue sustainable growth, navigate disruption, and improve foresight"--
_cProvided by publisher.
650 0 _aTechnological innovations
_xManagement.
650 0 _aStrategic planning.
650 0 _aCreative ability in business.
887 _2CamTech Library.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
_n0
999 _c2291
_d2291