000 02222nam a22002417a 4500
003 OSt
005 20230813202640.0
008 230402b |||||||| |||| 00| 0 eng d
020 _a9781509814763
040 _c0
082 _a658.45 GAL
092 _20
100 _aGallo, Carmine
245 _aThe storyteller's secret :
_bhow TED speakers and inspirational leaders turn their passion into performance
_cby Carmine Gallo (Author)
260 _aLondon
_bPan Macmillan
_c2016
300 _axvii, 268 pages
_c22 cm
505 _aStorytellers who ignite our inner fire Storytellers who educate Storytellers who simplify Storytellers who motivate Storytellers who launch movements
520 _a"How did an American immigrant without a college education go from Venice Beach T-Shirt vendor to television's most successful producer? How did a timid pastor's son surmount a paralyzing fear of public speaking to sell out Yankee stadium, twice? How did the city of Tokyo create a PowerPoint stunning enough to win them the chance to host the Olympics? They told brilliant stories. Whether your goal is to sell, educate, fundraise, or entertain, your story is your most valuable asset: a strategic tool with irresistible power, according to the NYT. Stories inspire; they persuade; they galvanize movements and actuate global change. A well-told story hits you like a punch to the gut; it triggers the light bulb moment, the 'aha' that illuminates the path to innovation. Radical transformation can occur in an instant, with a single sentence; THE STORYTELLERS teaches you how to craft your most powerful delivery ever. In his hugely attended Talk Like TED events, bestselling author and communications guru Carmine Gallo found, again and again, that audiences wanted to discover the keys to telling a powerful story. THE STORYTELLERS offers the answer, in 50 lessons from visionary leaders - each of whom cites storytelling as a crucial ingredient in success. A good story can spark action and passion; it can revolutionize the way people think and spur them to chase their dreams."
650 _aPersuasion (Psychology)
650 _aBusiness communication
887 _2CamTech Library
942 _2ddc
_cBK
_n0
999 _c1055
_d1055