TY - BOOK AU - Marr,Bernard TI - Big data [electronic resource]: using smart big data, analytics and metrics to make better decisions and improve performance SN - 9781118965832 (pbk.) AV - HD30.2 .M3744 2015 U1 - 658.4/0380285574 23 PY - 2015/// CY - Chichester, West Sussex, United Kingdom, [Hoboken], New Jersey PB - Wiley KW - Information technology KW - Management KW - Big data KW - Statistical methods KW - Decision making N1 - Includes bibliographical references and index ER -