Stratten, Scott UnBranding : 100 branding lessons for the age of disruption Scott Stratten and Alison Stratten. - Hoboken, New Jersey John Wiley & Sons, Inc. 2018 - ix, 300 pages 24 cm ISBN: 9788126572144 Subjects--Topical Terms: Branding (Marketing) Dewey Class. No.: 658.827 STR