Kotler, Philip,

Marketing 4.0 : moving from traditional to digital / Marketing four point zero Philip Kotler, Hermawan Kartajaya, Iwan Setiawan. - xix, 184 pages ; 24 cm

Includes index.

9781119341208 (cloth)

2016036899


Marketing.
Internet marketing.

HF5415 / .K683 2017

658.8