TY  - BOOK
AU  - Nunkoo,Robin
TI  - Handbook of research methods for marketing management
T2  - Handbooks of research methods in management
SN  - 9781788976947
AV  - HF5415.13 .H3475 2021
U1  - 658.8 NUN  
PY  - 2021///]
CY  - Cheltenham, UK, Northampton, Massachusetts
PB  - Edward Elgar Publishing
KW  - Marketing
KW  - Management
KW  - Research
ER  -