01152nam a22001817a 4500003000400000005001700004008004100021020001800062040000600080100001700086245004900103250001800152260002200170300002300192500002000215520071400235887002100949OSt20260108175543.0260108b        |||||||| |||| 00| 0 eng d  a9798989358717  c0  aHall, Erika   aJust Enough Researchcby Erika Hall (Author)  a2024 Edition   bMule Books c2024  a218 pages c23 cm   aOctober 1, 2024  aMost design and business decisions are based on some combination of personal preferences, fear, and wishful thinking instead of sound evidence. Most design research is ineffective because it isn't asking or answering the right questions.

Just Enough Research is here to help.

Whether you're just starting out in your design career, in the middle of a whole mess of product decisions, or trying to help your colleagues get over their fear of admitting ignorance, there is something in this book for you.

Just Enough Research has remained a popular handbook for over a decade, outlasting several technology hype cycles. It's brief. It's practical. It's got jokes.
Read this book. You will experience delight.  2CamTech Library