Sharda, Ramesh creator author aut http://id.loc.gov/vocabulary/relators/aut Delen, Dursun author http://id.loc.gov/vocabulary/relators/aut Turban, Efraim author http://id.loc.gov/vocabulary/relators/aut text bibliography xxu 2023 Fifth edition. monographic eng

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1 digital resource (xxx, 695 pages) illustrations 26 cm "Analytics, Data Science, and Artificial Intelligence (AI) have become the technology drivers of today. All major companies and organizations are creating new organizational units focused on analytics to help them become more effective and efficient in their operations. Decision makers are using more computerized tools to support their work, and even consumers are using analytics tools, either directly or indirectly, to make decisions on routine activities such as shopping, health/healthcare, travel, and entertainment"-- Provided by publisher. An overview of business intelligence, analytics, and data science -- Descriptive analytics I : nature of data, statistical modeling, and visualization -- Descriptive analytics II : business intelligence and data warehousing -- Predictive analytics I : data mining process, methods, and algorithms -- Predictive analytics II : text, web, and social media analytics -- Prescriptive analytics : optimization and simulation -- Big data concepts and tools -- Future trends, privacy and managerial considerations in analytics. Ramesh Sharda, Oklahoma State University, Dursun Delen, Oklahoma State University, Efraim Turban, University of Hawaii. Includes bibliographical references and index. English Business intelligence Industrial management HD38.7 .B8714 2024 658.472 SHA 9780137931286 2023012978 LBSOR 230325 20251209145132.0 23034942 eng