TY  - BOOK
AU  - Smith,Paul
TI  - Sell with a story: how to capture attention, build trust and close the sale 
SN  - 9780814437117 (hardcover)
AV  - HF5438.25 .S6425 2017
U1  - 658.85 SMI  23
PY  - 2017///]
CY  - New York, NY
PB  - AMACOM, American Management Association
KW  - Selling
KW  - Storytelling
KW  - Sales management
KW  - Communication in management
N1  - Includes bibliographical references (pages 273-280) and index
ER  -